As part of the cost cutting measures, Jr NTR's successfully managed to bring down the monthly budget of the Studio N channel from Rs 1 crore to Rs 50 lakhs. Except on a couple of occasions (NTR-Lakshmi Pranathi's marriage announcement day and on the day of their marriage), the TRP Ratings never looked encouraging. The channel management has failed to cash in on the popularity of NTR and also didn't come up with innovative programs to outshine other channels. Studio N's failure is surely a nightmare for NTR.
"We can't blame NTR for the present state of the channel. Right from the start, Studio N neither attracted the audience with it's content nor with the presentation. It started at zero, continued at zero and ended at zero," said a source close to the star.
"NTR feels anything he touches will turn into gold. Atleast now, he should stop dreaming and face the reality. Lokesh might have bailed Studio N out of troubles, if given chance," said an TDP supporter.
Going by the adage 'Failures Are The Stepping Stones For Success', let's hope NTR comes out of the failures and join the success streak soon!!!